We begin with brainstorming sessions to go over the key objectives for your project. From these calls we will outline the main features, offerings, approach and styling details. We then take our lists of notes from our calls and put together our strategy for your site, including; navigation, promotional areas, messaging, offerings, special features, style, colors, etc…
Next, we’ll work on design. We begin by creating a mock-up of the new home page for your site. We’ll review it together and will make any changes you request, until you love it! The next step is to create custom internal page designs to promote key pages and offerings. We determine which internal pages we'll design when we have our brainstorming sessions.
Development & First Review of Site:
Once the designs are approved, we’ll code and build the site. During development we'll discuss: content generation and consistency, cross branding of your social media pages, design of marketing pieces (handouts, business cards, etc…). We work on the design of these marketing pieces during this time so we are ready with a cohesive message and approach when we launch the site.
Once completed, you will be able to review your new, working site on our staging server. This is what we call the 1st review.
Launching the New You:
After your site review, there are usually a few revision lists, and once we make those changes, you will be ready to go live!